Giorgio Beverly is a brand that came into being in 1961. They sold their first perfumes in 1987. The brand had established its name already before it launched its perfume due to its success in fashion. It was built in such a way that people seemed to remember the boutique of Giorgio Beverly always. The ambience and the atmosphere attached many people. Not merely that, fashion and trend was embedded in its products. When it came out with its perfume, it was unlikely that the perfume would not sell. However, the perfume didn't just sell well, it broke records. Due to the strong floral scent of the perfume, it was liked by many and circulated around the world. The initial success of the brand remains unprecedented yet it carries on to be a success up till now due to its timelessness and quality.