Dunhill, a brand created by Alfred Dunhill, in 1893. It was initially a brand that sold cigarettes and the success encountered in the business led to invasion of other markets. It became a home for men accessories, as it offered clothes and other luxury items. In 1934, they entered the perfume market, to fulfill the sensory needs of their clients. With many perfumes purely dedicated to the celebration of masculinity and what men embody, they have been able to flood the world market with their fragrances. One of their really popular perfumes is Desire. They deal in both: Colognes and Perfumes and have been a trustee for many men, for whom Dunhill is a brand purely made for them, hence, it doesn't fail to keep customer loyalty and thrive in the market.